The Swiss Business Hub (SBH) is part of the Embassy of Switzerland in the People’s Republic of China. It supports SMEs from Switzerland and Liechtenstein in their business development in China and provides Chinese companies with information on Switzerland as a business location.

The Swiss Business Hub also represents Switzerland Global Enterprise (S-GE), the official Swiss agency for export and investment promotion. It has access to in-depth market knowledge through a local network of experts in all sectors of the economy.

Export promotion

The SBH China advises and supports SMEs from Switzerland and Liechtenstein wishing to explore and seize export opportunities in the Chinese market – providing tailored support, market information, consulting and networking. An expert team of trade officers stands ready to support inquiries of all kind and serves as a first-hand local contact for experienced and new companies in the Chinese market.

In cooperation with its local partners, the SBH China offers a wide range of trade promotion services in addition to the basic services provided by all Swiss Embassies:

• Market analysis
• Legal clarification
• Business partner search
• Business trips
• Support in the target market
• Trade fair presence
• Individual consulting and coaching

Swiss and Liechtenstein companies may access these services and offerings through Switzerland Global Enterprise by contacting S-GE’s country consultants.

S-GE Services at a glance

Switzerland as a business location for Chinese companies

The SBH China is the first point of contact for Chinese companies interested in Switzerland as a business location.

Thanks to the collaboration with cantonal and regional representatives as well as private-sector partners, the SBH is glad to support China based companies in order to establish a presence in Switzerland with the following services:

• Communicating Switzerland’s key advantages
• Connecting to regional and cantonal economic development agencies
• Connecting with research centres and universities
• Meeting legal and administrative requirements
• Defining the ideal corporate structure and explaining the Swiss tax system

More information on location promotion by Switzerland Global Enterprise (S-GE).